fashionRip: 4 of 7

and a new year.
with a new date to shoot the first fashionRIP video ...a total base 7 in numerology and that is nice...playful and lucky.

Why it Matters

What's the matter with more and more fashion choices?

It sounds good, we love to be able to pick the perfect outfit. You wear it once or twice and then ....what was the real cost here?
Your time to shop and the money spent, not so much ....go a little deeper and consider the fiber source, the dyes and chemicals used, the health toll on the workers, the energy to run the machines, the transporting toxins...and now it just takes up closet space. But so what? It's been going on for-almost-ever and you didn't make the rules.
You will recycle it after all, give it to charity or your sister. This is more transportation and more release of those greenhouse gases. We are using a lot of our energy and this planet to make and then to dump trash; where polyester rags will molder for eons in landfills, as it takes more steps in the breakdown cycle that nourishes the life of this planet. Actually the toxic residue gets back to haunt us much faster. Ironic, no?
Go to the So Whats the Point blog in February for the numbers.

Extinctions ...So What

Life evolves, some species survive some don't. We like to allude to Darwin's "natural selection" or Herbert Spencer's "survival of the fittest" because we are so good at reproducing and taking over this planet. The fact that we are wiping out the food chain by destroying habitat, fouling air and water and generally behaving like arrogant, tinkering idiots .....we are wising up to the idea that we too, are dependent on these resources. We too, are physically an organic species and we really don't know what little extinction will be the start of the chain reaction that collapses the structure that we too, are dependent on.

Is this the risk we are willing to take for a pair of plastic shoes?

fashionRip

Thursday, January 1, 2009

4 of 7

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